Cake sales are soaring. In an average bakery, cake sales amount for 28.5% of their revenue, with 51% of those sales going towards decorated cakes and dessert cakes. Consumers are choosing private label and custom cakes over name brand cakes, and the below graphic representation of the bakery industry shows how the sales are stacking up in bakeries across the country. Edible printers are a growing part of the custom cake decoration side of the business, and edible ink printers are becoming more affordable and outputting higher quality (and profits for bakeries) than ever before.
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The cake decoration industry is healthy and it appears that the biggest push is towards customization. Private label cakes, photo cakes, and other custom cake products are driving consumer demand and bakeries would do well to get in on this edible ink printing craze.